Here are some tips for designing creative and effective Google and Facebook ads:

1. Keep it Simple: Use simple, clear and concise language to convey your message. Avoid using technical jargon or complex language.

2. Highlight the Benefits: Focus on the benefits that your product or service offers, instead of just listing its features.

3. Use Eye-Catching Images: Use high-quality, relevant images that grab the viewer's attention and clearly communicate the message of your ad.

4. Use Effective Headlines: Write headlines that grab the reader's attention and clearly communicate the message of your ad.

5. Create a Strong Call to Action: Encourage the viewer to take action by using a clear and compelling call to action, such as "Sign Up Now" or "Learn More."

6. Test, Test, Test: Try different versions of your ad to see what resonates best with your target audience. Regularly review and adjust your ads based on their performance.

7. Follow Ad Guidelines: Be sure to follow the advertising guidelines set by Google and Facebook to ensure that your ads are approved and run smoothly.

By following these tips, you can design ads that are engaging, effective, and drive results for your business.